E-commerce Growth

Canadian Pre-owned Smartphone E-commerce

A short-window paid-media programme measured against Shopify sales and a stated ROAS target.

1-22 July 2026
Shopify gross sales
CA$17.2K
Media spend
CA$5.36K
Blended ROAS
3.2x
Above 2.5x target
28%

The challenge

What the report set out to improve

Generate efficient e-commerce revenue for an anonymised Canadian pre-owned smartphone retailer.

The approach

What was done

  • Managed paid media against a clear blended revenue target.
  • Used Shopify sales and media spend for blended measurement.
  • Adjusted activity within the short reporting window.

The reported outcome

What changed in the period

Shopify recorded CA$17.2K in gross sales against CA$5.36K media spend, producing a 3.2x blended ROAS.